On March 20th, the "Digital Overseas Expansion - Alibaba Global Headquarters Exploration Tour" study tour, co-hosted by Haiyan County Bureau of Commerce, Haiyan County Electronic Commerce Association, Haiyan County E-Commerce Public Service Center, and Alibaba International Station (Haiyan) Service Center, was successfully held! This event attracted the participation of responsible persons from over 50 key foreign trade enterprises in the county. Through on-site visits, ecological docking, experience sharing and other forms, it aims to help Haiyan enterprises seize opportunities, deeply connect with Alibaba's digital trade ecosystem, and accelerate the construction of a new "dual-wheel drive" pattern of "brand going global + digital going global".
Guided by Alibaba staff, more than 50 representatives from Haiyan's foreign trade enterprises walked into Hall 9 of Alibaba's Binjiang Park — an immersive digital exhibition hall with a total area of over 8,000 square meters. Through digital means such as naked-eye 3D sand tables, holographic projection walls, and intelligent interactive devices, the visiting group took an immersive look back at Alibaba's development path from its start-up by the West Lake to becoming a global digital economy entity. They gained an in-depth understanding of the core value system of "Customers First, Employees Second, Shareholders Third", systematically observed the ecological layout of over 20 core business segments including new retail, cross-border trade, cloud computing, and smart logistics, and gained forward-looking insights into the direction of commercial changes in the next 10-20 years through the "Business Future Laboratory".
In her keynote speech "Digital Overseas Expansion and Cross-Border Gold Mining in the AI Era", Tong Chunyan, Regional Manager of Alibaba International Station in Northern Zhejiang, presented the implementation path of digital overseas expansion for Haiyan enterprises under the framework of the "Technology × Policy" dual-wheel model. At the intersection of the wave of globalization and the integration of intelligent technologies, AI serves as a catalyst for reform in the cross-border e-commerce industry. Manager Tong interpreted the latest Jiaxing-Huzhou cross-border e-commerce policies and practical cross-border support policies for the participants. The heavyweight support from Alibaba International Station, including its latest AI capabilities and efficiency-guaranteeing resources, will bring enormous development opportunities for cross-border e-commerce.
Zhou Jinglong, General Manager of Haining Yilong Socks Co., Ltd., delivered a theme sharing titled "Breaking the Soil of Traditional Foreign Trade and Cultivating New Trees of Cross-Border E-Commerce", analyzing the transformation path of cross-border e-commerce from both theoretical and practical perspectives. On-site, Manager Zhou personally demonstrated how AI can break through traditional foreign trade barriers and help enterprises reduce costs, increase efficiency, and achieve business growth through product positioning, intelligent product selection, precise marketing, and efficient operation, presenting a clear picture of how AI technology drives such improvements.
