Privacy

1.Personal Information We Collect or Process
When we refer to "personal information," we mean information that identifies or can reasonably be linked to you or another individual. This excludes anonymously collected or de-identified information that cannot be linked to you. Depending on your interaction with the Services, your location, and applicable law, we may collect or process the following categories of personal information (including inferences drawn therefrom):
Contact Details: Full name, shipping address, billing address, phone number, and email address.
Financial Information: Credit/debit card numbers, financial account details, payment confirmation, transaction records, and payment method preferences.
Account Information: Username, password (encrypted), security questions, account preferences, and settings.
Transaction Information: Products viewed, added to cart/wishlist, purchased, returned, exchanged, or canceled; and historical transaction records.
Communications Data: Content of messages sent to us (e.g., customer support inquiries, feedback).
Device & Technical Information:
Device details (model, operating system, hardware specifications);
Browser information (type, version, and settings);
IP address, time zone, and network connection details;
Cookies and similar tracking technologies (as further explained below) installed on your device to enable functionality and personalization.
Usage Information: Details of your interaction with the Services (e.g., pages visited, navigation paths, time spent on the Platform, click-through activity).

2. How We Collect Personal Information
We collect personal information from the following sources:
Directly from You: When you create an account, place an order, fill out forms, communicate with customer support, or otherwise provide information voluntarily.
Automatically Through the Services: When you access or use the Platform, we collect technical and usage data via cookies, web beacons, and server logs (e.g., IP address, browser type, time zone, and interaction patterns).
Service Providers: From third parties that perform services on our behalf (e.g., Shopify for platform hosting, payment processors, logistics providers, and analytics tools).
Third-Party Partners: From trusted business partners (with your consent, where required by law).

3. Use of Cookies
We use cookies (small text files stored on your device) and similar technologies (e.g., web beacons, pixel tags) to:
Enable basic Platform functionality (e.g., remembering your login status, maintaining cart items);
Personalize your experience (e.g., tailoring product recommendations based on browsing history);
Analyze usage patterns to improve the Services (e.g., optimizing page load times, identifying popular features);
Enhance security (e.g., detecting unauthorized access, preventing fraud).
You can manage cookie preferences through your browser settings (e.g., blocking non-essential cookies), but disabling certain cookies may limit access to some Platform features.

4. How We Use Your Personal Information
We use your personal information for the following legitimate purposes, as permitted by applicable law:
Provide and Improve the Services: Fulfill orders, process payments, arrange shipping, manage returns/exchanges, maintain your account, and personalize your shopping experience (e.g., product recommendations).
Marketing & Advertising: Send promotional communications (via email, SMS, or postal mail, where you have consented) and display targeted ads based on your browsing/purchase history.
Security & Fraud Prevention: Authenticate accounts, detect fraudulent activity, protect against unauthorized access, and ensure a secure transaction environment.
Customer Communication: Respond to inquiries, provide customer support, and send non-promotional updates (e.g., order confirmations, shipping notifications).
Legal Compliance: Meet legal obligations (e.g., responding to subpoenas or regulatory requests), enforce our Terms of Service, and resolve disputes.

5. Disclosure of Your Personal Information
We may disclose your personal information to third parties only for the purposes outlined below and in compliance with applicable law:
Shopify & Service Providers: To Shopify (for platform hosting and technical support) and other third-party vendors that perform services on our behalf (e.g., payment processing, logistics, analytics, and customer support). These parties are contractually obligated to protect your information and use it only as instructed.
Business Partners: To marketing partners for targeted advertising (subject to their privacy policies). You may opt out of targeted advertising (where available under local law) by contacting us.
With Your Consent: When you request or authorize disclosure (e.g., sharing shipping details with a logistics provider).
Corporate Affiliates: Within our corporate group for operational purposes (e.g., centralized account management).
Business Transactions: In connection with mergers, acquisitions, or asset sales (with notice, where required by law).
Legal Purposes: To comply with legal obligations, respond to law enforcement requests, or protect our rights, users, or the public.

6. Relationship with Shopify
The Services are hosted by Shopify, which collects and processes personal information (e.g., account details, transaction data, technical information) to support the Platform. Your information may be transmitted to Shopify and its third-party providers (which may be located outside your country of residence). For details on Shopify’s data practices and your rights, visit the Shopify Consumer Privacy Policy.

7. Third-Party Websites & Links
The Services may include links to third-party websites or platforms. We are not responsible for the privacy practices or content of these third parties. We recommend reviewing their privacy policies before providing any information.

8. Children’s Personal Information
The Services are not intended for individuals under the age of majority in their jurisdiction. We do not knowingly collect personal information from children. If you are a parent/guardian and believe your child has provided us with personal information, please contact us to request deletion.

9. Security & Retention of Personal Information
We implement reasonable security measures (e.g., encryption, access controls, regular audits) to protect your personal information, but no security system is impenetrable. We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Policy, comply with legal obligations, resolve disputes, or enforce our terms.

10. Your Rights & Choices
Depending on your country of residence, you may have the following rights regarding your personal information (subject to legal exceptions):
Access/Know: Request details of the personal information we hold about you.
Correct: Request correction of inaccurate or incomplete personal information.
Delete: Request deletion of your personal information (where permitted by law).
Data Portability: Request a copy of your personal information for transfer to another provider.
Opt-Out: Opt out of promotional communications (via the "unsubscribe" link in emails) or targeted advertising (by contacting us).
Withdraw Consent: Withdraw consent for processing (where we rely on consent).
To exercise these rights, contact us using the details below. We may verify your identity before processing requests to protect data security.

11. International Data Transfers
Your personal information may be transferred, stored, or processed outside your country of residence (e.g., to Shopify’s servers or our service providers). For transfers outside the European Economic Area (EEA) or United Kingdom (UK), we use legally recognized mechanisms (e.g., European Commission Standard Contractual Clauses) to ensure adequate protection.

12. Changes to This Privacy Policy
We may update this Policy periodically to reflect operational, legal, or regulatory changes. We will post the revised Policy on the Platform, update the "Last Updated" date, and provide notice as required by law. Your continued use of the Services after updates constitutes acceptance of the revised Policy.

13. Contact Us
For questions, concerns, or to exercise your rights regarding your personal information, contact us via:
Phone: +86 19357535319
Email: market@hysmarthome.com
Address: 4th Floor, Wanghai Business Center, Wanghai Subdistrict, Haiyan County, Jiaxing City, Zhejiang Province, China.